Social driven
landscape has been growing in recent years in Malaysia, more so during Covid-19
pandemic. Under the Sustainable Development Goals (SDG) which consists of 17
pillars, many NGO or non-profit organisation trying to uphold at least one of
these pillars in their mission. Right now, we can see the rising of charities
providing food aids to the underprivileged recipients that impacted from losing
jobs to survive in this challenging time. This is supporting one of the SDG
goal, zero hunger.
Food Aid Foundation, The Lost
Food Project and Yayasan Food Aid Malaysia among the NGO that supporting the
underprivileged beneficiaries via food aids, with essential food items such as
rice, cooking oil, eggs, sugar and other essential supplies. They work with various
partners, corporate or government agencies with volunteers distributing the
donations to the targeted recipients such as poor families, orphanages, old
folk homes, soup kitchen and so on.
Another social impact driven that
can be seen rising is education category for school children and university
students. Their studies and learning are impacted, in which they are no longer
can learn at schools or universities in a normal environment. With the
direction from Ministry of Education, they are encouraged to learn via digital
or online class. Many B40 categories are suffering from online classes because
they do not have the luxury to get the access to the internet, which is
connectivity and electronic devices, the means to support their studies. Some
from poor families need to borrow their parents’ hand phones to follow online
classes and it was not convenient if they have siblings needed to share the
same device.
Telcos prepare plans to cater B40
communities, so that they can subscribe with affordable packages, in line with
the government aspirations to help the students so as not to fall behind from
their peers. Not all students can benefit from online teaching. Hence, many
campaigns launched to donate laptop or tablet for university students and
school children to learn via online studies. These helps are really meaningful
for the students to cope with the new learning style. The aids will help reduce
the financial burden of the B40 group for their children benefits.
Social driven campaigns help to
reduce the financial burden of the underserved communities. By providing some
assistance, it helps the beneficiaries to focus on other important things. We
can see the positive changes if we look deep enough into their long run future
ahead. Access to good food provide them energy to study, to work and to worry
less for their families. Access to education, provide them a better path. These
young ones are the one who will mould the future of Malaysia. Let them learn in
the best possible way to create their own amazing future.
#ngomalaysia #socialchange #SDG #community
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